Webinars/Best Practices

Industry-recognized Webinar
Industry-Recognized Certifications Webinar

Many business sectors have developed industry-recognized certifications to ensure their workforce is equipped with adequate skills and specialized knowledge. Certifications are often seen as the benchmark needed to enter into and advance in specific industries. This webinar discusses the ed2go courses that lead to certification, how students can take advantage of certification exam cost vouchers, and how you can offer these courses.

Presenters:
Jesse Shaw, Marketing Manager, ed2go
Shannon Clarkson, Acquisitions and Partnerships Manager, ed2go/Cengage

View Webinar slides here.

View Webinar recording here. Industry-Recognized Certifications Webinar

If you don’t currently offer Advanced Career Training Courses, Click here to fill out a short form that will help your Account Manager connect with you right away to answer any questions you have about these programs or any of our other Advanced Career Training Courses.

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stackablecredentialswebinar
Using ed2go with a Stackable Credentials Strategy Webinar

This webinar discusses how and why you should include stackable credentials into your catalog strategy. It highlights what is happening around stackable credentials throughout the country and how ed2go has the tools and collateral to help you identify the job demand in your area. You’ll also see how you can use that information to shape the framework of building your own stackable solutions.

Guest Speakers:

Rafael Castaneda, Director of Strategic Partnerships, ed2go

Work with your Account Manager to customize and utilize the highlighted collateral featured in this webinar here.

Click on the video below to view a recording of the webinar.

Using ed2go with a Stackable Credentials Strategy Webinar from ed2go on Vimeo.

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ComputingITBanner
Computing and Information Technology Courses Webinar

During this session we highlighted the Computing and Information Technology Advanced Career Training Courses currently offered through ed2go. We also discussed the skills gap in the manufacturing industry and why these programs would make a great addition to your course catalog.

Guest Speakers:

Sandra Rosenfeld, Product Marketing Manager, ed2go
David Grimes, Curriculum and Instruction Manager, Cyanna

The slides used during the presentation can be downloaded here.

You can also view a copy of the presentation below.

Computing and Information Technology Courses Webinar from ed2go on Vimeo.

If you don’t currently offer Advanced Career Training Courses, Click here to fill out a short form that will help your Account Manager connect with you right away to answer any questions you have about these programs and all of our Advanced Career Training Courses.

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AdvancedManufacturingBanner
Advanced Manufacturing Webinar

Advanced Manufacturing Webinar

During this session we highlighted the advanced manufacturing career training programs currently offered through ed2go. We also discussed the skills gap in the manufacturing industry and why these programs would make a great addition to your course catalog.

Guest Speakers:

Sandra Rosenfeld, Product Marketing Manager, ed2go
Chad Schron, Senior Director, ToolingU

The slides used during the presentation can be downloaded here.

You can also view a copy of the presentation below.

Advancing Manufacturing Webinar from ed2go on Vimeo.

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MyCAABanner
Growing Your MyCAA Business Webinar

Growing Your MyCAA Business Webinar

During this session, we discussed strategies and ways to strengthen your MyCAA business. Main focus points focused on how to make stronger connections with your military community and resources ed2go can provide to help complete this objective.

Guest Speakers:

Danell Reilly, Program Assistant, Career and Professional Education, Texas A&M University, Corpus Christi
Greg Jenkins, eMentor Program Manager

Topics Included:

  • How to connect with the military community
  • How to enhance website visibility
  • Bridging the gap between certifications and careers
  • Effectively market to the military community

The slides used during the presentation can be downloaded here.

You can also view a copy of the presentation below.

Growing Your MyCAA Business from ed2go on Vimeo.

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CTPPrograms
In-Demand Programs for High Demand Careers Webinar

In-Demand Programs for High Demand Careers Webinar

During our session, we discussed how to implement programs for high demand career fields. We touched on the large demand for IT professionals along with business and technology.

Guest Speakers:

Mark O’Connor, Channel Director, Code Institute
Logan Halliwell, Academic Partnerships and Military Programs, Simplilearn

Topics Included:

  • New ed2go Career Training Programs from the in-demand fields of Business & IT
  • How to help students map out career pathways
  • Where to find FREE resources to help promote these programs.

To download a copy of the slides from this session, click here.

You can also view a recording of the presentation below.

In Demand Programs for High Demand Careers Webinar from ed2go on Vimeo.

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WorkforceBanner
How to Connect and Work with Your Local Workforce Board Webinar

How to Connect and Work with Your Local Workforce Board

During our session on connecting and working with your local workforce board, we highlighted the support services and staff we have at ed2go to help partners grow this initiative. Central Michigan University shared with attendees how they’ve implemented their own plan and things they’ve learned along the way.

Guest Speakers:

K Schmittler, Central Michigan University
Rhoda Straus, Central Michigan University

Topics Included:

  • How to connect with your local workforce board
  • ed2go’s support staff to help make and keep these connections
  • Central Michigan University’s success and how they’ve connected to their local board

 

To download a copy of the slides from this session, click here.

You can also view a recording of the presentation below.

Connecting and Working with Your Local Workforce Board from ed2go on Vimeo.

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CreatingEngagingWebsite
Website Design options and CMS 101 Webinar

Creating an Engaging Website Webinar

We have everything you need here to start implementing the best practices on website design, placement, and marketing to drive engagement and enrollments from your site.

Guest Speakers:

Rich Blum, ed2go Instructor and Industry Expert
Coleen Farinelli, Corporate and Continuing Education, Palm Beach State College

Topics Included:

  • Formatting your site to maximize enrollments
  • Content Management System (CMS) Websites
  • How to make your site appeal to students

To access the slides for the session, please click here.

7 Best Practices for Creating an Engaging Continuing Education Website

Ready to improve your site and get more enrollments? Download the Website Tool Kit, filled with links to marketing banners, text for program placement, best practices and instructions on working with your IT team.

Creating Engaging Websites Webinar from ed2go on Vimeo.

 

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SocialMediaMarketing
Social Media Marketing 101 Webinar

Social Media Marketing Webinar

Our guest speakers included:

Bill Hengst, Director of Social Media, Cengage
Kristy Carter, Director of Marketing, University of Central Arkansas, Division of Outreach and Community Engagement

This webinar covered:

  • The various social channels
  • The unique social audiences
  • How to create engaging content
  • How to implement a social media strategy
  • How to plan your efforts in the coming year

Be sure to download the ad banners available on the partner site to help you execute highlighting courses on your social media platforms. ILC Banners, CTP banners, MyCAA banners, teacher professional development

View the presentation below:

Social Media Marketing Webinar from ed2go on Vimeo.

Download a copy of the slides used in today’s presentation here.

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Value of Offering CTPs
Value of Offering Career Training Programs Webinar

Value of Offering Career Training Programs

In the below webinar, we discuss the value of adding Career Training Programs to your catalog and the value it can bring your organization and students seeking career training skills.

TOPICS:

  • About Career Training Programs
  • Student Advising and Support Services Included
  • Industry Coverage and Hosted Webpage
  • Why you should add Career Training Programs
  • Partner Success Story — Paul Ragusa, Managing Director of Continuing Education, Bergen Community College

PRESENTATION SLIDES:

Click here to download the PowerPoint slides

VIEW PRESENTATION:

Value of Offering Career Training Programs from ed2go on Vimeo.

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